Bill’s Bear Carvings

Client: Bill’s Bear Carvings

Project: Create a brochure and a business card

Key Skills: Problem solving, visual communication and creativity

Programs: Adobe Illustrator and InDesign

I began my work with Bill’s Bear Carvings by creating a brochure of the various bears the crafter makes. I created the brochure in Adobe InDesign where I laid out the text and images. The biggest challenge was finding a way to present information in a way that is both visually appealing and informational. This was overcame by selecting quality photos and being critical with the information I included.

I have also designed a business card for the crafter. To create this I used Adobe Illustrator to replicate the brand with the pen tool and the graphic pen to make a “wooden” background. The text and images were brought together in InDesign. The client has been using these designs to promote his business and I plan on creating more for him in the future.

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